I blogged a lot about Aaaah Records netlabel in the past months, so you might know it very well. Some days ago on Twitter they shared a little screenshot (pictured), that shows the impressive number of visits (for netaudio) their website got when they released the last EP by Entertainment for the Braindead (my reviews of her worderful past albums here, here and here).
But today I don’t want to talk about web stats nor about how much is cool EFTB’s music, but I just want to point out your attention to the reaction of the netaudio community.
If you, dear netlabels, publish stuff by talented artists, the netaudio community becomes immediately fan of them and they wait for new stuff. We love fresh good stuff. If you publish stuff by talented artists, you create a fanbase made by people with strong expectations about your releases. Fans keep your enthusiasm alive and increase your reputation inside the scene.
I think that many netlabels should learn from this graph and from the criteria Aaaah Records use to choose the music/artists to release on their catalog.